Thought Leadership

Podcast Explores Diversity, Visibility and Intersectionality

In our podcast for the Optical Society (OSA), we spoke to a group of scientists and engineers improving the world through light science who discussed the great drive toward inclusivity...

19 05 2021 / Posted by Sam Young
Photonics detects brain damage in babies early

Our campaign for Photonics 21 promoted a new technology that uses light to detect the early signs of brain damage in babies. This media campaign helped to position the Tiny...

17 05 2021 / Posted by Ramya Raghu
Campaign highlights key milestone for Science Cloud

Our campaign for Europe's Open Science Cloud celebrated the launch of new €30 million digital infrastructures that will make it easier for researchers to pursue fully-open science. Our campaign led...

14 05 2021 / Posted by Ramya Raghu
Cybersecurity Campaign to keep Businesses Safe Online

In April, we ran a pan-European media campaign to promote a new cybersecurity hub bidding to tackle sophisticated online attacks and stay ahead of cybercriminals. During the campaign, we generated...

05 05 2021 / Posted by Ramya Raghu
Podcast celebrates global science community

In January we launched a thought leadership campaign to promote the core brand values of the leading professional society in optics and photonics, The Optical Society (OSA). Through a series...

28 01 2021 / Posted by Sam Young