Posts by matterpr

Finalist for Volvo PR

Posted on Jun 8, 2017

Finalist for Volvo PR

  Matter PR came 3rd out of over 125 agencies in a recent international procurement process to find a retained PR agency for Volvo Trucks, an unusual achievement for a small, specialist company up against larger, more established brands. The pitch team was commended for its creativity as well as its extensive knowledge of science, engineering, and technology PR.   “This is a fantastic achievement for a small agency like Matter PR and the team did an incredible job to get so far. Volvo were really impressed with the depth of knowledge we have of the science and technology...

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Alien plants win Gold at Chelsea

Posted on Jun 8, 2017

Alien plants win Gold at Chelsea

Congratulations to our client CABI (the Centre for Agriculture and Biosciences International) who won a gold medal at this year’s Chelsea Flower Show for their first-ever solo exhibit – an educational display that showed some of the UK’s most invasive alien weeds including Japanese knotweed. Matter PR worked closely with the CABI PR team to promote the garden to the media and coverage included the Daily Mail, BBC Radio 5 Live, BBC TV News South East Today, i-news, The Telegraph, and the Oxford Mail. The story was reported by 14 individual websites, with a reach (based on IP...

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Say Hi in Munich!

Posted on Jun 8, 2017

Say Hi in Munich!

The Matter PR team will be in Munich later this month at Laser World of Photonics (26 – 29th June) – if you are attending and would like to discuss our photonics campaign or communications opportunities in general please drop us a line. LWoP is the international trade fair for Photonics Components, Systems and Applications. Together with the World of Photonics Congress, the fair unites research and industry and promotes the use and ongoing development in the Photonics industry.   We’ll be based in the press centre all week – if you’d like to arrange to have...

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Photonics campaign has real impact

Posted on Apr 27, 2017

Photonics campaign has real impact

Matter PR’s campaign to promote photonics research and technology has been the sector’s most successful global PR campaign ever. In its first year (2016), it generated 524 pieces of media coverage in 28 different countries and reached over 70 million people. Over half of these articles were in trade media targeting potential end-users of photonics research and technologies, and generated real commercial impact as a direct result. Matter PR have successfully delivered the first year of an ongoing campaign on behalf of the European platform Photonics21. The campaign has focused on...

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Top Ten Voices of Science (2017)

Posted on Apr 10, 2017

By Sam Young, Matter PR’s Head of Media  |  sam@matterpr.com    We’ve surveyed the International, National, online, trade, and social media coverage so far this year to find out which scientists have been the most influential in the media and who are the leading Voices of Science in 2017. Emerging trends include topics such as robotics, 5G, and autonomous systems as well as significant coverage on what it means to be human, our place in the universe, and the creation of UKRI. At the end of Q1, here’s the Top Ten in our 2017 Voices of Science survey – in...

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