International biosciences centre hires Matter PR

Posted on Jan 23, 2017

International biosciences centre hires Matter PR

Last week, Matter PR was retained by one of the world’s leading agriculture and biosciences organisations, the Centre for Agriculture and Biosciences International (CABI).

We will be supporting their communications team to help them develop their communications and stakeholder engagement strategy to further raise their profile and reach out to new audiences around the world. The ultimate aim of this work is to position CABI as an internationally recognized thought leader in agriculture and biosciences.

CABI (Centre for Agriculture and Biosciences International) is an international not-for-profit organization that improves people’s lives worldwide by providing information and applying scientific expertise to solve problems in agriculture and the environment.

Their approach involves putting information, skills, and tools into people’s hands. CABI have 48 member countries who guide and influence their work which is delivered by scientific staff based in a global network of centres.

Paul Day, Global Director of Marketing and Communications at CABI said:

“We are delighted to be working with Matter PR to better understand the wider stakeholder landscape we operate in and how we can best target our communications activities to reach the people who really matter to our future.”

Find out more about CABI at: www.cabi.org